| AdBureau removal| Spyware AdBureau Information |
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Name: AdBureau
Category: Cookie
Date: 2003-01-01
Dangerous: Yes |
AdBureau is one of Cookie spywares.
A spyware cookie. Cookie is used by Engage AdBureau to track unique visitors to many different sites, & their "preferences." Engage is an online marketing conglomerate that "...provides marketers with unparalleled targeting capabilities." Engage is a Premier Corporate Sponsor of TRUSTe. Their platform includes four components: Engage Knowledge™ [a global database of "individual, anonymous profiles of online consumer behavior"], AdBureau™ [ad targeting campaigns based on Engage Knowledge profiles], AdServer™ [ad placement], & AdManager™ software that has "targeting & reporting features <that> provide one-to-one marketing opportunities - especially when combined with powerful precision profiling from Engage Technologies." When the Federal Trade Commission approved the "Network Advertising Initiative´s [NAI] Self-Regulatory Principles for Online Preference Marketing [OPM]" on July 27, 2000 [Ref: FTC Press Release: www.engage.com/privacy/ietf.htm.] Finding it on your computer means that your computer is infected with Cookie and crucial data could be endangered or even lost.
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